David Sutton
From startups to enterprise (Apple, Verizon, Xerox) I create intuitive products and scalable systems to eliminate friction between product and engineering. I’ll lead, fill gaps, or coach you to the next level.
See My Work
Interactive Gaming Experience Design
Designing and leading a multimedia gaming experience that captured leads and engaged trade show attendees.
PepsiCo: Engaging Interactive Experiences
Creating an interactive touchscreen experience to captivate users and strengthen sales funnels.
WAE: Scaling Product/Design Ops
Scaling product design processes while delivering measurable user satisfaction improvements.
Xerox: Multi-interface UX
How I introduced rapid prototyping and user-driven innovation at a legacy company, resulting in award-winning products.
Experience Design That Delivers
Hiring UX shouldn’t feel like bluffing through a foreign language. Hit the ground running with a purpose-built experience design practice with a service mindset and rapid feedback loops.
- Scalable balance across discovery, research and active development.
- Process playbooks, governance models, docs and rituals to shape team culture from day one.
- Staffing support and recruiter resources without dense jargon and buzzwords.
Systems That Scale
Investing in the UX of systems/ops helps me build the trust and tooling to turn a source of friction into your team’s secret weapon.
- Maintain clarity and alignment across research, design, and dev.
- Scalable agile workflows, design systems, automated tooling and internal resources.
- Docs that stay useful and organized. No more Slack archaeology.
Leadership That Drives Change
Uncover and exploit the hidden leverage points that unlock a more resilient and collaborative human-centered culture.
- HCD Capacity Audits pinpoint strategic opportunities for leveling up your cross-functional user-centered collaboration.
- Hands-on coaching, custom playbooks, and automated solutions ensure to achieve that potential.
- Maintain trajectory with flexible arrangements including fractional consulting, advisory retainers, and embedded SMB support.
What Others Are Saying
From SMBs and startups to giants like Apple, Verizon, and Xerox, I focus on having a cultural impact that outlives my time on a project. Here’s what some have to say:
Dave has a special ability to build communities of designers and help others create cool things. I have benefited a ton from his User Experience group Upstate UX. I feel lucky to know someone who creates such amazing resources for the community.
Jennifer Kotler
UX Designer @ Space Telescope Institute
David has proven to be a great team player, coordinator, and facilitator in organizing Upstate UX. He also formed and successfully ran the Crashtest group, and was absolutely instrumental in helping it achieve the success and praise it now sees.
Sean Boyle
Senior Lecturer @ RIT
David could always be counted on to deliver unique solutions. In one instance, I needed the prototype to be in a specific state for user testing while other teammates needed to interact with it simultaneously to administer bug-fixes. David was able to program the prototype in a way that let me conduct user testing without interfering with the updates to the prototype. He is an outstanding problem solver.
Trish Terrance
UX Research, Xerox